What it is:
A toning shampoo that strengthens, hydrates, and neutralizes brassiness while keeping hair hydrated from roots to ends.

What it does:
This highly concentrated purple shampoo cleanses, tones, and repairs while keeping hair hydrated from roots to ends. The sulfate-free formula creates a rich lather to neutralise brassiness and boost brightness after one use for all blonde, lightened, and grey hair. Natural or stylist-created, root-to-tip or balayage, every client can benefit using this as part of their Blonde Maintenance Routine for the best blonde yet.

How to:
- Apply to wet hair.
- Lather fully and let process 1-3 minutes.
- Rinse.
- For more intense toning, leave on hair up to 5 minutes.
- Follow with No.5 BOND MAINTENANCE CONDITIONER for everyday moisture or No.8 BOND INTENSE MOISTURE MASK for extra hydration.

INGREDIENTS
Product Claims: AHAs, Clean at Sephora, Oil-free, Paraben-free, Sulphate-free
Water (Aqua/Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycerin, Sodium Cocoamphoacetate, Sodium Chloride, Acrylates Copolymer, Betaine, Phenoxyethanol, Fragrance (Parfum), Polyquaternium-7, Bis-Aminopropyl Diglycol Dimaleate, Guar Hydroxypropyltrimonium Chloride, Ethylhexylglycerin, Hexyl Cinnamal, Limonene, Citric Acid, Sodium Benzoate, Acid Violet 43 (Cl 60730)